Introduction: Again, SEO is evolving. Due of India’s rapidly evolving user behavior and increasingly sophisticated search engines, the antiquated SEO principles are no longer effective there. Don’t worry, though; not everything has changed. At Astrasoft Digital Marketing Company, we help.. Read more
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November 7, 2025
SEO in 2025: What Still Matters and What Doesn’t
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Code
Design
Marketing
Technology
October 31, 2025
The Digital Marketing Trends You Can’t Ignore in 2025
By Astrasoft Digital Marketing Company | India Introduction: The landscape of digital marketing is evolving faster than ever before, especially in a country like India that is thriving and mobile-first. Following the latest trends is not only advantageous but also.. Read more
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December 2, 2023
AI-Powered Personalization at Scale
The future of artificial intelligence has come to the present. Personalized experiences on all digital marketing platforms are powered by AI by 2025. AI techniques are currently being used by businesses to: Customize email campaigns and website content Create predictive.. Read more
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December 2, 2023
Micro-Influencer Campaigns Are Outperforming Big Stars
In India, influencer marketing is changing. Brands are investing in micro-influencers (10k–100k followers) in place of mega-celebrities since they provide: Stronger community engagement Better cost-efficiency More authentic content Regional creators and niche voices are becoming more powerful— especially for brands.. Read more
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December 2, 2023
Short-form video is not a fad in 2025; rather, digital storytelling will be the norm.
Short-form video is not a fad in 2025; rather, digital storytelling will be the norm. Sites such as: YouTube Shorts Moj and Josh Instagram Reels are where consumers are paying attention to brands. The secret is to concentrate on relatable,.. Read more
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November 1, 2023
Regional Language & Vernacular Marketing
Regional marketing is flourishing in India, where more than 60% of internet users consume content in their native tongues. Brands may establish a personal connection with audiences by producing content in languages like Hindi, Tamil, Bengali, Telugu, Marathi, and more… Read more
